Turn brands, products and promotions into an interactive challenge. Match & Win gets customers racing against the clock to find matching pairs, build their score and compete for the chance to win.
How It Works
ENTER → MATCH → SCORE → REFER → PLAY AGAIN → SHARE
01 – Enter
Enter your details and receive your first play.
02 – Match
Race against the clock to find matching pairs.
03 – Score
Complete the game and reveal your final score.
04 – Refer
Invite friends and family to participate.
05 – Play Again
When someone you refer plays, unlock another chance to improve your score.
06 – Share
Share your result and challenge others to play.
The experience creates a natural cycle of playing, competing, referring and returning – giving customers more reasons to stay involved throughout the campaign.
Built Around Your Campaign
Every Match & Win campaign can be customised around your brand and objectives — from what customers match and how they score to the prizes, referral mechanic and overall game experience.
More Than Just Matching Brands
The matching mechanic can be adapted to almost any campaign.
A shopping centre could run Match the Brands, while an FMCG campaign could use Match the Products. Restaurants could match meals, automotive brands could match vehicles, tourism campaigns could match destinations, and seasonal promotions could introduce themed cards.
This makes Match & Win suitable for retail, shopping centres, FMCG, hospitality, automotive, events, entertainment, tourism and many other customer-facing campaigns.
What Can Match & Win Help You Achieve?
- Grow your customer database – Capture participant information during campaign registration with the appropriate marketing consent.
- Drive referral participation – Reward players with another opportunity to play when someone they refer successfully participates.
- Increase repeat website visits – Give participants a reason to return, use newly unlocked plays and try to improve their score.
- Promote brands and products – Turn retailers, products, services or campaign messages into part of the actual gameplay.
- Increase customer engagement – Give customers an interactive challenge instead of asking them to simply view another promotion.
- Encourage social sharing – Let players share their results and challenge friends and family to try to beat their score.
The Referral Loop
One play doesn’t necessarily mean one visit.
After completing the game, participants can invite friends and family to join. When a referred person successfully participates, the original player unlocks another opportunity to play.
PLAY → REFER → FRIEND PLAYS → EXTRA PLAY → PLAY AGAIN
This creates an incentive for existing participants to introduce new players while giving them a reason to return and improve their own score.
Make It Your Own
Match & Win doesn’t have to look or play exactly the same for every campaign.
Customise the cards around brands, products, destinations, food, vehicles, seasonal themes or almost anything your audience will recognise. Adjust the timer, scoring rules, qualifying score, prizes, number of cards and referral mechanics around your campaign objectives.
We turn what you want to promote into something your customers can play.