What would your perfect Christmas room look like? Warm and traditional, modern and minimal, colourful and playful, or something a little more luxurious?
Your Christmas Interior Look gives customers a digital room and lets them make it their own.
Starting with a simple interior, customers choose their style, select furniture, introduce Christmas elements, add finishing touches and set the mood with lighting.
Every choice transforms the room in front of them until their personalised Christmas interior is ready for the big reveal.
How It Works
ENTER → CHOOSE → STYLE → DECORATE → LIGHT → REVEAL → SHARE
01 – Enter
Enter your details and open your digital Christmas room.
02 – Choose
Choose the overall Christmas interior style that feels most like you.
03 – Style
Select furniture, colours and room elements to start shaping the space.
04 – Decorate
Add your Christmas tree, cushions, garlands, wreaths and festive finishing touches.
05 – Light
Choose the lighting and atmosphere that completes your Christmas mood.
06 – Reveal
See your finished room and discover your personalised Christmas Interior Look.
07 – Share
Save or share your completed Christmas room and invite others to create theirs.
Start With a Blank Canvas
Every room begins simply.
Then the customer takes over.
Perhaps they start with Winter Luxe, choose a statement sofa, add a festive rug and select a modern Christmas tree.
Next come the cushions, garlands, candles and decorations.
Finally, they switch the room to Elegant Evening and watch the lighting transform the entire space.
PLAIN → STYLE → FURNISH → DECORATE → LIGHT → COMPLETE
One room. Their choices. Their Christmas look.
What's Your Christmas Style?
The experience can offer several creative directions to start from.
Classic Christmas
Traditional colours, greenery and plenty of festive warmth.
Winter Luxe
Champagne, cream, gold and elegant Christmas details.
Modern Minimal
Clean styling, subtle decorations and warm lighting.
Colourful Christmas
Bold decorations, playful details and plenty of personality.
These styles can be completely customised around the client’s products, brand or campaign.
Watch Your Room Transform
The satisfaction comes from seeing every decision make a visible difference.
Choose a sofa — it appears in the room.
Select a Christmas tree — the room changes again.
Add cushions, a wreath and garland — Christmas starts taking over.
Choose the lighting — the entire mood transforms.
By the end, the customer hasn’t simply answered questions. They’ve created something.
The Big Reveal
Once the final choice is made, the controls disappear and the completed room takes centre stage.
YOUR CHRISTMAS INTERIOR LOOK
Winter Luxe
Your Style: Winter Luxe
Your Mood: Elegant Evening
Your Christmas Essential: Warm Lighting
Your Signature Touch: Gold & Champagne
Customers can also compare their original room with the finished version through an optional Before & After experience.
Put Your Products in the Room
This is where Your Christmas Interior Look becomes particularly powerful for furniture, homeware and retail brands.
Instead of generic illustrated furniture, customers can build their room using real products from the client’s range.
Sofas, rugs, lighting, cushions, tables, Christmas decorations and other products can become interactive choices inside the experience.
Customers aren’t simply scrolling through products.
They’re imagining those products together in a space they’ve created.
Shop Your Christmas Look
The finished room can optionally become a personalised shopping journey.
Love Your Christmas Look?
Shop Your Room →
Customers can see the products they selected and continue to the relevant product or retailer pages.
For shopping centres, the room could even combine products from several participating tenants — turning one Christmas interior into a digital showcase for multiple retailers.
What Can Your Christmas Interior Look Help You Achieve?
- Promote products interactively – Let customers actively use products while creating their room.
- Drive product discovery – Introduce furniture, homeware and Christmas ranges through customer choices.
- Grow your customer database – Capture participant details with appropriate marketing consent.
- Increase customer engagement – Give customers a creative experience that develops with every interaction.
- Drive website and product traffic – Connect selected items to relevant shopping or product pages.
- Encourage social sharing – Give every participant a personalised finished room worth sharing.
- Showcase participating retailers – Shopping centres can incorporate products from different tenants into one experience.
Share Your Christmas Look
Once the room is complete, customers receive a shareable version of their creation.
Elizabth’s Christmas Interior
Winter Luxe
What’s your Christmas style?
Create Yours →
Friends can follow the shared result, design their own room and compare their Christmas style.
An optional Room vs Room feature could even let friends compare or vote for their favourite festive interior.
Make It Your Own
The room, styles, furniture, decorations, products, lighting and final results can all be customised around the campaign.
It can remain a simple creative Christmas experience or become a more commercially connected product-discovery campaign with real catalogue items and Shop Your Room functionality.
An optional budget challenge can even give customers a spending limit and challenge them to create their favourite Christmas interior without going over budget.
Your products provide the possibilities. Your customers create the room.